{"id":37363,"date":"2026-03-17T23:04:36","date_gmt":"2026-03-17T23:04:36","guid":{"rendered":"https:\/\/doc.probance.com\/?p=37363"},"modified":"2026-03-23T10:04:45","modified_gmt":"2026-03-23T10:04:45","slug":"ros-reco-on-site","status":"publish","type":"post","link":"https:\/\/doc.probance.com\/en\/ros-reco-on-site\/","title":{"rendered":"ROS &#8211; Reco On Site"},"content":{"rendered":"\n<p>On-site personalization, powerful and perfectly aligned with your brand identity<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Probance\u2019s AI-powered real-time product recommendation solution<\/h3>\n\n\n\n<p>In an increasingly competitive e-commerce environment where every visit counts, the ability to quickly present the right products has become a major performance driver.<\/p>\n\n\n\n<p>To address this challenge, Probance introduces ROS &#8211; Reco On Site, its new AI-based real-time product recommendation solution.<\/p>\n\n\n\n<p>ROS enables you to personalize the user experience from the very first interactions, helping convert more visitors into buyers.<br>\ufeff<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Increase your conversion rate<\/h2>\n\n\n\n<p>ROS directly impacts key e-commerce performance indicators:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Add-to-cart rate<\/li>\n\n\n\n<li>Average order value<\/li>\n<\/ul>\n\n\n\n<p>The solution analyzes browsing behavior in real time to instantly recommend relevant products.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Relevant recommendations at key moments in the customer journey<\/h2>\n\n\n\n<p><br>Probance goes further: a single banner can combine multiple product selection methods to optimize relevance depending on the browsing context.<\/p>\n\n\n\n<p>ROS allows you to quickly deploy several effective use cases:<br><br><strong>Previously viewed products<\/strong><br>Allow visitors to easily find products they have already viewed and resume their journey.<br><br><strong>Trending alternative products on product pages<\/strong><br>Display trending products from the same category to offer relevant alternatives when the viewed product does not fully meet the customer\u2019s needs.<\/p>\n\n\n\n<p><strong>Best sellers on the homepage<\/strong><br>Highlight popular and high-performing products to immediately guide visitors toward attractive items.<\/p>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"380\" src=\"https:\/\/doc.probance.com\/wp-content\/uploads\/2026\/03\/EN-2-1.png\" alt=\"\" class=\"wp-image-37603 size-full\" srcset=\"https:\/\/doc.probance.com\/wp-content\/uploads\/2026\/03\/EN-2-1.png 600w, https:\/\/doc.probance.com\/wp-content\/uploads\/2026\/03\/EN-2-1-300x190.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p><\/p>\n<\/div><\/div>\n\n\n\n<p>Benefits<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Smoother navigation<\/li>\n\n\n\n<li>Increased engagement<\/li>\n\n\n\n<li>Faster access to relevant products<\/li>\n\n\n\n<li>Better conversion from the first visit<br><\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-style-note is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Personalized recommendations from the very first page view<em> : <\/em>ROS personalizes the experience in real time, even when the visitor is not identified.<br>This capability is particularly strategic in an environment where a large share of traffic remains anonymous.<br>\u2192 Goal: convert better and faster, starting from the first session.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Increase cart value<\/h2>\n\n\n\n<p>ROS also acts on key conversion and cart moments:<\/p>\n\n\n\n<p><strong>Cross-sell on the cart page<\/strong><br>Suggest complementary products aligned with the cart content to increase order value and encourage last-minute impulse purchases.<br><br><strong>Navigation-based cross-sell<\/strong><br>Recommend complementary products based on the pages visited by the user.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"380\" height=\"380\" src=\"https:\/\/doc.probance.com\/wp-content\/uploads\/2026\/03\/EN-2-edited.png\" alt=\"\" class=\"wp-image-37597\" style=\"width:auto;height:500px\" srcset=\"https:\/\/doc.probance.com\/wp-content\/uploads\/2026\/03\/EN-2-edited.png 380w, https:\/\/doc.probance.com\/wp-content\/uploads\/2026\/03\/EN-2-edited-300x300.png 300w, https:\/\/doc.probance.com\/wp-content\/uploads\/2026\/03\/EN-2-edited-150x150.png 150w\" sizes=\"auto, (max-width: 380px) 100vw, 380px\" \/><\/figure>\n\n\n\n<p>Benefits<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Increased average order value<\/li>\n\n\n\n<li>Reduced cart abandonment<\/li>\n\n\n\n<li>Better product catalog utilization<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Quick implementation on your website<\/h2>\n\n\n\n<p>ROS can be set up in just a few hours and easily adapts to your e-commerce environment.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Native connectors for PrestaShop, Shopify, and WooCommerce<\/li>\n\n\n\n<li>A design fully aligned with your CMS visual identity<\/li>\n<\/ul>\n\n\n\n<p>Also available via API to integrate with any CMS.<\/p>\n\n\n\n<p>3 design integration options:<\/p>\n\n\n\n<p><strong>CMS Design<\/strong><br>Integrated into your theme and branding &#8211; the preferred solution for a fully consistent experience.<\/p>\n\n\n\n<p><strong>Probance Design<\/strong><br>Graphical rendering configured directly in Probance One for fast deployment without technical resources.<\/p>\n\n\n\n<p><strong>Custom Design (API)<\/strong><br>Products delivered via API, with display fully controlled by your team or agency.<\/p>\n\n\n\n<p>ROS is designed to adapt to various technical environments and e-commerce team requirements.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">100% tailored recommendations<\/h2>\n\n\n\n<p>ROS personalization relies on predictive AI continuously fed by:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Real-time browsing behavior<\/li>\n\n\n\n<li>CRM data<\/li>\n<\/ul>\n\n\n\n<p>Your teams can configure:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Placement across pages (homepage, category, product, cart, etc.)<\/li>\n\n\n\n<li>Personalization based on visitor profile<\/li>\n\n\n\n<li>Recommendation rules for each banner<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Measure and optimize performance in Probance One<\/h2>\n\n\n\n<p>The solution includes full performance tracking:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Impressions<\/li>\n\n\n\n<li>Clicks<\/li>\n\n\n\n<li>Generated revenue<\/li>\n\n\n\n<li>Analysis by banner, audience, and device<br><\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"719\" height=\"463\" src=\"https:\/\/doc.probance.com\/wp-content\/uploads\/2026\/03\/image-6.png\" alt=\"\" class=\"wp-image-37525\" srcset=\"https:\/\/doc.probance.com\/wp-content\/uploads\/2026\/03\/image-6.png 719w, https:\/\/doc.probance.com\/wp-content\/uploads\/2026\/03\/image-6-300x193.png 300w\" sizes=\"auto, (max-width: 719px) 100vw, 719px\" \/><\/figure>\n\n\n\n<p><br>Teams can continuously optimize performance directly from the platform.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">ROS: turn every visit into a conversion opportunity<\/h2>\n\n\n\n<p>With ROS, Probance delivers a complete solution to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Personalize the user experience in real time<\/li>\n\n\n\n<li>Fully leverage the potential of each visit<\/li>\n\n\n\n<li>Increase visitor engagement<\/li>\n<\/ul>\n\n\n\n<p>In an increasingly competitive e-commerce market, ROS helps you maximize every visit.<\/p>\n\n\n\n<p>\ud83d\udc49 If you\u2019re interested in this solution, contact your account manager.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On-site personalization, powerful and perfectly aligned with your brand identity Probance\u2019s AI-powered real-time product recommendation solution In an increasingly competitive e-commerce environment where every visit counts, the ability to quickly present the right products has become a major performance driver. To address this challenge, Probance introduces ROS &#8211; Reco On Site, its new AI-based real-time [&hellip;]<\/p>\n","protected":false},"author":444,"featured_media":37344,"comment_status":"closed","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"footnotes":""},"categories":[779],"tags":[],"class_list":["post-37363","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-websites"],"_links":{"self":[{"href":"https:\/\/doc.probance.com\/en\/wp-json\/wp\/v2\/posts\/37363","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/doc.probance.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/doc.probance.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/doc.probance.com\/en\/wp-json\/wp\/v2\/users\/444"}],"replies":[{"embeddable":true,"href":"https:\/\/doc.probance.com\/en\/wp-json\/wp\/v2\/comments?post=37363"}],"version-history":[{"count":7,"href":"https:\/\/doc.probance.com\/en\/wp-json\/wp\/v2\/posts\/37363\/revisions"}],"predecessor-version":[{"id":37620,"href":"https:\/\/doc.probance.com\/en\/wp-json\/wp\/v2\/posts\/37363\/revisions\/37620"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/doc.probance.com\/en\/wp-json\/wp\/v2\/media\/37344"}],"wp:attachment":[{"href":"https:\/\/doc.probance.com\/en\/wp-json\/wp\/v2\/media?parent=37363"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/doc.probance.com\/en\/wp-json\/wp\/v2\/categories?post=37363"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/doc.probance.com\/en\/wp-json\/wp\/v2\/tags?post=37363"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}